Statistics & Testimonials
The success story of aaa
What began with 81 exhibitors in Friedrichshafen in 2014 has now become a highly successful series of trade fairs throughout the D-A-CH region. In 2026, the first all about automation trade fairs will take place in Berlin and Wels, Austria.
Friedrichshafen
The birthplace of the exhibition series and today the largest aaa event attracting the entire international Lake Constance region and neighboring regions.
Number of exhibitors
* 2025: expected exhibitor number
2019
211
2022
288
2023
321
2024
377*
2025
390*
Due to Covid-19, no aaa trade shows were held in Friedrichshafen in 2020 and 2021.
Essen/Düsseldorf
Since 2015 the regional exhibition for and in NRW. Started at Messe Essen, the aaa in the west moved to Areal Böhler in Düsseldorf in 2022.
Number of exhibitors
2023 / 2024 / 2025 : all available stand space occupied
2021
109
2022
128
2023
168
2024
168*
2025
200
Leipzig/Chemnitz
aaa in eastern Germany started in Leipzig in 2015 and moved to the heart of Saxony’s industrial engineering region in Chemnitz in 2020.
Number of exhibitors
2023 / 2024 : all available stand space occupied
2025: expected exhibitor number
2021
156
2022
175
2023
191
2024
195*
2025
215*
Hamburg
An aaa has been taking place in the Hamburg metropolitan region since 2017. In 2025, the event will move from the previous site in Hamburg-Schnelsen to Hamburg Messe.
Number of exhibitors
2022, 2023, 2024: all available stand space occupied
*2025: expected exhibitor number
2020
155
2022
140
2023
141
2024
142*
2025
210*
Due to Covid-19, no aaa exhibitions were held in Hamburg in 2021.
Heilbronn
The Heilbronn-Franken region is considered to be the fastest-growing region in Baden-Württemberg in economic terms. Since 2022, the region has also been a meeting place for all about automation.
Number of exhibitors
* 2024: expected exhibitor number
2022
136
2023
147
2024
180*
2025
205
Wetzlar
Central Hessen is the ‘natural center’ of Germany and the strongest industrial region in Hessen. Started in 2021, an all about automation takes place in Wetzlar every 2 years.
Number of exhibitors
*2025: expected exhibitor number
2021
64
2023
91
2025
96
Zürich
The advantages of Zurich as a trade show location are obvious: good connections and accessibility in the heart of the most populous canton and strongest economic area in Switzerland. aaa started here in 2022.
Number of exhibitors
* 2024: expected exhibitor number
2022
97
2024
160*
Straubing
2024 was the first year that all about automation was held in Bavaria. Straubing is located in the middle of the industrial region of Lower Bavaria and is connected on a short way to the also economically strong Upper Palatinate. The aaa in Straubing takes place every 2 years.
Number of exhibitors
* 2024: expected exhibitor number
2024
160*
Berlin
Berlin is a hub for start-ups and innovation in automation technology and robotics. From January 2026, all about automation will also be networking its community in Berlin.
Premiere in 2026
* 2024: expected exhibitor number
2022
136
Wels
Upper Austria is known for its strong industrial base. Messe Wels offers one of the newest and most technically advanced exhibition halls in Austria.
Premiere in 2026
* 2025: expected exhibitor number
2021
64
Zürich
The advantages of Zurich as a trade show location are obvious: good connections and accessibility in the heart of the most populous canton and strongest economic area in Switzerland. aaa started here in 2022.
Number of exhibitors
* 2024: expected exhibitor number
2022
97
2024
186
Straubing
2024 was the first time an all about automation event was held in Bavaria. Straubing is located in the centre of the industrial region of Lower Bavaria and has a short connection to the Upper Palatinate, which also has a strong economy. The aaa in Straubing takes place every 2 years.
Number of exhibitors
* 2024: expected exhibitor number
2024
160
Exhibitor and visitor feedback*
0
Visitor recommendation score on a scale of 1 to 10
0
%
of the exhibitors are satisfied or more than satisfied with the number of new contacts
0
%
of exhibitors rate the atmosphere at the event as very good or good
* aggregated results of the exhibitor and visitor surveys that have been carried out
Exhibition report
In the exhibition reports, you will find detailed information on the number and structure of visitors, survey results and feedback for each location and exhibition.
Das sagen Aussteller und Besucher
„Das regionale Messekonzept ist für unseren Messeerfolg essenziell. Wir können direkt auf einer persönlichen Ebene mit den Besuchern sprechen und punkten mit der regionalen Nähe."
Ruhrbotics GmbH
„Klein, familiär, innovative Hersteller und Produkte, gute Verpflegung, freundliche Atmosphäre.“
„Für mich ist es diese Verbindung von Mensch zu Mensch, die Messen wie die aaa so wertvoll macht. Wir sind nicht nur da, um Produkte zu zeigen – wir sind da, um Beziehungen zu stärken und gemeinsam in die Zukunft zu schauen.“
„Es ist eine interessante und wichtige Schwerpunktmesse in der Region. Hier trifft sich die Kompetenz.“
"Wie jedes Jahr ein voller Erfolg! Neugierige Besucher, interessante Applikationen und erfolgreiche Lösungen.“
Pilz GmbH & Co. KG
„Eine super informative und übersichtliche Veranstaltung, auf Fachbesucher bezogen.“
