Event Profile
Exhibitions especially for technical sales
At all about automation, the focus is on industrial automation and robotics: components and systems, engineering and applications, as well as digitalization in the era of Industry 4.0. In addition to the well-known names in automation technology, it is primarily the companies based in the respective region that shape the face of all about automation. Thanks to the uniform system stand design, all players meet at eye level. The pleasant atmosphere, the clarity and the high quality of the exhibitors and discussions characterize the all about automation exhibition series.
Locations in attractive economic regions

Hamburg
Messehalle Hamburg-Schnelsen
17 + 18 January 2024

Friedrichshafen
Messe Friedrichshafen
5 + 6 March 2024

Wetzlar
Buderus Arena
10 + 11 September 2025
-always in odd years-

Chemnitz
Messe Chemnitz
18 + 19 September 2024

Straubing
Messe Straubing
26 + 27 June 2024
--always in even years-

Zuerich
Messe Zuerich
28. + 29. August 2024
-always in even years-
Exhibition areas
Display and control units, automatic remote control, remote maintenance, visualization systems, …
Industrial Ethernet, Fieldbuses, OPC UA, TSN, Telecontrol, Wireless Communication, M2M, Sensor/Actuator Communication, Gateways, Switches,
network components, …
Sensors, sensor systems, encoders, measurement technology, industrial image processing, identification systems, RFID, marking systems, testing technology, …
Safety Components, Safety Control, Industrial Security, Machine Safety, Directives and standards, …
PLC, industrial PC, CNC, HMI, embedded automation, control software, operator panels, …
Connectors, I/O components, power supplies, switches, relays, contactors, terminal systems, cable routing, cables, energy chains, power supply, energy distribution, energy management, …
Engineering, system integration, plant construction
Control engineering, switchgear construction, electrical design, engineering, PLC programming, automation solutions, robot programming, commissioning, plant engineering, special machine construction, …
Robotics and handling
Robots, robot systems, MRK, Linear technology, conveyor technology, handling, assembly technology, kinematics, grippers, tools, …
Control cabinets
Control cabinets and enclosures, components and accessories, planning tools and software, …
Industrial software and IT
PLM, CAD and Engineering,
MES, ERP, control software, programming software,
infrastructure and hardware, consulting houses, …
Digital factory
Industrie 4.0, IIoT, Automation & IT Systems, …
Visitor target groups
- Automation users from the high-performance and innovative industrial regions within a radius of approximately 1.5 hours' drive around the exhibition venue.
- Decision-makers, specialists and technicians from design and development, project planning and engineering, production and maintenance, company management and purchasing.
- Visitors come primarily from the electrical industry as well as mechanical engineering, special machinery and plant construction. Producing and processing industries are represented across sectors, as are energy and environmental technology as well as system integrators and engineering offices.
Impressions
Talk Lounge
In the lecture area in the exhibition hall, exhibitors and experts will present application examples, new solutions and practical tips.
Key topics:
- Automation for SMEs
- Digital Transformation & Industrial Internet of Things
- AI & machine learning
- Sustainability in automation
- Robotics & Collaborative Robotics
- Industrial communication
- Safety & Security
- Retrofit
